Home » Things you should know about Backlinks in SEO Strategies

Things you should know about Backlinks in SEO Strategies

Backlink is one of the term and word most used in the world of search engine optimization (SEO). What is backlinks? Backlinks are the incoming links to a webpages. When a webpage links to any other page, it’s called a backlink.

A page tended to ranked higher when a websites having a lots of backlinks, such as Google. Back in days, even a low-quality links helped a site in getting better ranking. However, in the past few years, Google had rolled out the Penguin algorithm and it’s the time when landscape of backlinking has changed.

Nowdays, in order to get ranked, the backlinks should be from relevant and quality sites. You don’t have to use too many backlinks; you just have to make sure your backlinks possess great qualities and relevant contents. Your sites get more popular when you get more quality inward links. Google search engine spiders attach great value to inbound links, and this means when you have great quality links on your websites, your website is getting more reliable.

To sum up, the backlinks is important for your site because:

  1. It helps to improve organic ranking
  2. It makes the indexing process faster
  3. It helps to get referral traffic

Let’s take a look on the tips for high-quality backlinks:

1. Review your current backlink profile
You can use some industry standard tool such as Ahrefs to review your domain’s backlink profile and make sure the backlinks of your domain are relevant and in good quality.

2. Keep it relevant
The backlink have to always relevant to your site and always follows the “relevancy” criterias,
The “relevancy” based on Google search engines are:

i. The general content “theme” of the linking domain

ii. The content of the linking page

iii. The relevancy of backlinks hitting the domain

3. Create a lists of your top posts and keyword
You need to give a reason or a website to link to your posts, go through your current website and create a list of most-read content and keyword phrases that brings the highest traffic levels.

4. Let authority sites be your friend
When you linked to the stronger site, you get the better results. You can email the webmasters on your target list with a pitch to link into your content. They may consider your request if our content is relevant and good enough to their site’s audience.

2017-09-06T01:01:36+00:00